The About Section – Linkedin

The About Section – Linkedin

Matt Scherer

Matt shares what he considers to be the most important section of a LinkedIn Profile: The About Section. Visualizing a news paper, the about section is the like the information above the fold of a newspaper…it needs to entice readers to want to read more. He goes over the the who, what, why, and how of an about section.

Matt Scherer -

Matt Scherer has helped thousands of people embrace the power of LinkedIn. He's the author of "LinkedIn For Military," (available at now in its third edition. He also is completing a new book "LinkedIn For Learners," aimed at helping high school and college students make informed choices about future studies or vocational programs. That book is set for release summer, 2021. He welcomes LinkedIn connections and he can be found at

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